Next Generation Companies

John Chambers CEO of Cisco’s speech on Next Generation Companies at the World Business Forum

Keep an eye on Market transitions – always be looking at what’s going to happen in the next 18-24 months. The importance of Market Transitions cannot be understated. For example, look at how children with their social networking are growing up and how that will change the way businesses collaborate.

There will be no separate networks for voice data etc – the network will become the platform. Web 2.0 will usher in a new way to collaborate. Collaboration is nothing more than a group of people working toward a common goal – that’s what Web 2.0 is all about.

Next Generation Company – is highly collaborative. John can talk to twice as many customers and travel 50% less by using his own technology. Also they started a program called I-Prize – took in 1200 submission from 104 countries and identified 12 finalists. This was a way to identify ideas that Cisco can implement by collaborating with people outside their own organization.

The ability to be a Next Generation Company is the ability to transform how you interface externally but also internally. Example: John Chambers can post a video blog, have his employees comment, identify an expert with an internal Facebook-like application, have the expert post a short video on his/her expertise and train others on the solution via internal WebEx.

This era or an era even more dynamic is definitely coming Cisco is seeing network loads up 400% over 2007!

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