Twitter Squatting – a new cyber sport

Its a snowy Saturday and I just picked up an email comment from one of my blog readers pointing out an incorrect twitter handle for Levi’s on my list of Brands that Tweet. I vowed right then to scrub the whole list, since it beat shoveling the driveway by a long shot!

But what I found amazed me enough to blog about the shear volume of Twitter Squatters I was able to find in a short period of time.

What follows is a list of shame for these brand hijackers. No need to follow them until the real brand takes over.

Adidas
Air Canada
Audi
BestBuy
Budwiser
Burger King
Casio
Chevrolet
Coca-Cola
Colgate
Crisco
Crocs
DKNY
Doritos
Evian
FootLocker
Gatorade
Hummer
iContact
Ironman
Jeep
Jiffy Lube
Kenneth Cole
K-Mart
Land Rover
Levis
MadMen
Mastercard
Mattel
McDonalds
Mitsubishi
NBC
Nike
Nikon
Nivea
Nokia
Oxford
Reebok
Stanford
Yamaha
Zellers

Special thanks to Kari for pointing out McDonalds and Levis to me and enlighted me to this special art of Twitter Squatting!

5 comments to Twitter Squatting – a new cyber sport

  • c3ane

    I have noticed that someone or someone(s) have been doing the same thing when it comes to Universities. They have taken the names of a number of Universities
    like Oxford, Stanford and others. All with the anticipation that when Universities realise the communication capability of twitter they will have to pony up money to these twitter hostages.

  • Jag

    Good that you pointed this to others

    thanks,
    Jag

  • Paul Dunay

    @ Jag

    Thanks for commenting – I know I was surprised and wanted to warn others

    @ c3ane

    if you have any other examples I would be happy to post them

    thanks for commenting

  • WebUrs

    This is a very nice post. Actually it is sometimes outright difficult to determine exactly what squatting is. For instance, is Davos as used by the World Economic Forum for its meeting in Davos squatting (should be used by the town instead) or is it okay?

    There are more examples and information about the nuances of Twitter-squatting right here:

    http://howto.commetrics.com/?p=166

    Thanks for this post.

  • Paul Dunay

    @ Urs

    Thanks for the comment and link!

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